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THE “NEL TEMPO DI UNA STORIA” PROJECT COMES TO THE IRIS CERAMICA GROUP HISTORICAL MUSEUM

The “Nel Tempo Di Una Storia” project, promoted by Museimpresa and Assolombarda and run in partnership with the photographer Simone Bramante, AKA Brahmino, aims to popularise the inspiring soul of corporate museums and archives, these living places within the community that blend creative and polytechnic cultures with beauty and art.

Every week, Brahmino talks about Italian companies through stories on the Instagram profile of his blog “What Italy Is”, with each content being devoted to one of the more than one hundred Museimpresa-associated museums and archives, understood as timeless spaces that tell extraordinary stories reconciling past and future.

The project began in March 2021, when the famous photographer presented the first legs in Lombardy, then continuing on a discovery of the corporate museums and archives in Piedmont, Liguria, Tuscany and Campania. In the second half of August and early September, the stars were the Emilian members of Museimpresa, with a tour of the provinces of Bologna, Modena and Parma.

The last leg of the project in Emilia was held on 2 September in Fiorano Modenese, in the province of Modena, at the Iris Ceramica Group Historical Museum, the permanent exhibition that describes the evolution of the Group and the Italian ceramic district through a journey running from the Sixties to today, yet always with an eye on the future.

The photographer Brahmino created a range of materials, including videos and photos, in the Iris Ceramica Group Historical Museum, which were then published on the Instagram profile of his blog @whatitalyis, in the stories highlights “Museimpresa II”.

Visit Brahmino’s blog or the website Museimpresa for more information on the “Nel Tempo Di Una Storia” project, and find out more about the exhibition on the website of the Iris Ceramica Group Historical Museum.

 

Photo by Simone Bramante
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