RELIVE THE IRIS CERAMICA GROUP SYMPHONY AT CERSAIE

The Symphony concept presented at Cersaie 2024 by Iris Ceramica Group attracted over 3000 visitors to the Booth.

Designed as an actual theatre foyer, at the trade fair the Booth became a meeting point for anyone wishing to dive into a unique, multi-sensory experience discovering the innovative technologies developed by the Group.

The interactive experiences proposed at the booth, along with the evening events hosted in the Brand’s showrooms, actively engaged the audience, expressing the corporate values and vision: to reengineering ceramics to improve interaction between humans and the environment.

Thanks to everyone who dropped in to see us and become part of our Symphony!