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Alchimia

“What appears as a pure ceramic surface can reveal sound, image, or interaction before returning to the quiet elegance of the material.”

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Alchimia & Iris Ceramica Group transforms ceramics into a living surface, capable of changing, surprising and revealing what is hidden. An invisible technological innovation born from the collaboration between VBH’s invisible technology and Iris Ceramica Group’s expertise in materials. A perfect example of beautility, where ceramics are not just a surface but the expression of a fusion between aesthetics and functionality.


Alchimia & Iris Ceramica Group is a dynamic system of elements, a synergy of video, sound and intelligent control:

  • Display Element. The perfect illusion: the monitor disappears into the ceramic surface and reveals itself on command.
  • Immersive Sound Element. Matter finds its voice: the ceramic vibrates and transforms into a resonating sound element.
  • Control Element. An interface managed through a web app, with home integration for a seamless experience.

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At CEDIA 2025, Alchimia was named Best Product at the Performance Home Awards by Technology Designer Magazine and also received two prestigious recognitions from Ecoustics: Best Invisible Speaker for the Sound in Ceramics system and Best Invisible A/V System for the innovative integrated display solution.
These important awards testify to the value of the partnership between Iris Ceramica Group and VBH, a collaboration capable of creating cutting-edge solutions that combine aesthetics, innovation and a deep culture of materials.

Alchimia & Iris Ceramica Group is available in semi-custom and full-custom versions to meet the needs of every design vision. Designers and architects can choose from a set of exclusive configurations.


Display, sound and control technologies integrated into the surfaces are developed by VBH and embedded into Iris Ceramica Group materials.