THE NEW PARTNERSHIP BETWEEN IRIS CERAMICA GROUP & ALCHIMIA BY VBH

At Fuorisalone 2025, Alchimia by Iris Ceramica Group & VBH announce their strategic partnership, presenting a groundbreaking solution that fuses advanced technology with timeless superior ceramic beauty, elevating the future of luxury interiors.

Alchimia & Iris Ceramica Group is an advanced solution that makes technology completely invisible, fully integrating audio-video systems within natural ceramic surfaces. ICG ceramics undergo a metamorphosis, adapting to the surrounding setting and connecting two worlds: maintaining all their original beauty, they conceal a technological application that allows devices to blend perfectly into the space. The result is an environment where design and functionality exist in perfect balance becoming beautility and elevating luxury interiors to unparalleled experience.

*Alchimia is a technology developed by VBH and seamlessly integrated with the ceramic surfaces of Iris Ceramica Group.